Vice President – Digital & Performance Marketing

Position: Vice President – Digital & Performance Marketing
Manager: COO and Co-Founder
Department: Marketing
Location: 291 Edgewood St. Alexandria, TN 37012 USA.
Status: Full-time – Monday to Friday
Direct reports: Graphics Team, Art Production Team, Design Team
Interfaces: Snr Executive Team, Digital & Performance Marketing Team, R&D Team
Date: January 2017 , Updated June 2018.


The primary focus of this position is the direct and lead all aspects of the global Digital Marketing team members, setting the strategies, and driving the business and brands growth through global digital channels.

You will be a key member of the Executive Team reporting to the President and co-founder of the business based in the USA. You will direct and control the Digital and Performance Marketing teams for all the brands within the Marque of Brands Group. You will develop and implement cutting edge marketing strategies to drive new customer acquisition and repeat purchases via all digital channels. Your target is to increase revenue via the digital channel by 50% year on year through the digital channels. You will recruit, develop and manage a team of Social Media specialists, Graphic Designers, Digital Marketing Technicians, Web Developers, PR consultants and Content Creators on a global scale within a budget framework which you will be involved developing.

It is a pivotal role that will address experiences as diverse across all product and customer groups across the entire business.

The duties involved in this role include:

Examples of work to be performed:

Education/Experience Required:

As this role develops and manages the portfolio of the Groups Brands the position requires the following minimum education and experience:

Please forward your application to

Applications close 5pm 31st January 2019, Melbourne, Australia time.